VP of Marketing

About Proxify

Proxify is a Talent-as-a-Service company that helps startups and leading brands hire professionally vetted senior remote developers in as little as one week. With an annual run-rate of €20 million and a 250%+ yearly growth, we are aiming to become the leading international partner for companies wanting to expand their tech teams. 

Today, we partner with more than 400 companies in 20+ different countries, ranging from SaaS startups, Fintech, and Deeptech companies within AI to established enterprises in Media, Electronics, and Finance.

Read more on proxify.io

About the role
As our VP of Marketing, you will drive the way we connect with potential clients to grow Proxify’s client base. Your mission will be to define and execute the global demand marketing strategy at Proxify together with our Chief Commercial Officer. 

You’ll be supported by an incredibly talented group of developers, designers, and product managers to reach our common goal - to help companies hire the best software engineers.  

Why you should be excited about this role

  • We’ve already shown impressive three-digit growth through a combination of paid, content marketing, and word of mouth. Of course, there’s a lot more to be done, but you will have a great foundation to build from.

  • We’re building something people really want and are very lucky to have incredibly passionate clients. Just check out our Trustpilot reviews. 

  • We’ve got a very strong land & expand motion (120%+ revenue retention for previous years' cohorts all the way back to 2018).

    Example work in this role

    • Oversee all aspects of marketing engagement to drive conversion, retargeting, recapture, and retention in partnership with the product growth team

    • Setting marketing goals and overseeing all aspects of marketing initiatives on the demand side of the business 

    • Ensuring the Proxify brand is consistently and fully represented at all touchpoints

    • Establishing Proxify as the thought leader in the augmented on-demand tech teams domain

    • Reporting on marketing impact and progress against core business objectives

    • Ideate, test, iterate, and optimise growth via paid acquisition, and retargeting

    • Develop a set of repeatable growth marketing techniques, tools, and infrastructure that can be deployed across Proxify’s target markets 

    • Maintain performance versus targets in each channel, with a focus on scaling while maintaining profitability 

    • Constantly work on new channels, creatives, and other ideas for experimentation, optimization, and acquisition growth.

    • Set tactics for international expansion and scaling.

    • Provide input for changes to e.g. UX/UI and copy to improve conversion rate 

    • Build robust reporting that brings our spending on disparate channels into focus and communicates impact to sales, marketing, talent, and management teams. 


    Who you are

    • A few years of experience as a Marketing manager, Growth manager, SEM specialist or similar

    • Execution-oriented mindset - with the humility, drive, and scrappiness to get it done.

    • Project management experience where you’ve led the growth strategy for multiple initiatives simultaneously from start to finish

    • Strong quantitative skills, and basic experience in third party analytics and keyword research tools

    • Analytical - you can glean insights from complex sets of information and communicate key takeaways effectively

    • An entrepreneurially minded individual willing to challenge how we operate

    Do you recognise yourself? We can offer you a great place to work, where we as a team execute on an amazing growth journey.

    At Proxify, we welcome everyone to apply. We want people that rigorously match the job description, but we also place high value on resilience, passion, honesty and diversity. At Proxify, we welcome all sorts of backgrounds, life experience and points of view. Join us!